Unilever sells world famous perfume brands
The Dutch-British Unilever consumer product group sells its division of luxurious perfumes for US$ 800 Million or 637 Million Euros to the American Coty.
According to Unilever, the price can increase by 100 Million US Dollars, if perfume sales will go up.
The agreement with Coty includes brand licenses like Calvin Klein, Cerruti, Vera Wang, Chloé and Lagerfeld.
Coty also takes over production- and distributions facilities in Mount Olive, New Jersey, a distribution center in Lille (France) and all employees.
Last year, global sales of luxurious perfumes at Unilever reached more than US$600 Million (490 Million Euro). The division was not considered to be inline with the core activities of Unilever.