Ellen Tracy, the 56-year-old brand that is a division of Liz Claiborne Inc., has signed a new license for eyewear.
The licensee will design and manufacture eyeglass and sunglass silhouettes for the Ellen Tracy Eyewear collection. The collection will comprise 20 ophthalmic styles and five prescription sunglasses in metals or plastics.
The looks will be unveiled in March at the Vision Expo East trade show in New York, and will ship to independent optical professionals and select optical retail chains nationwide in April.