Furla in Watch Deal

WWD reports:

Furla is expanding the firm’s product offering with its first watch license.

The Bologna, Italy-based leather goods firm had outside manufacturers produce a limited number of branded timepiece styles, but has now signed a three-year agreement to roll out a full line.

The licensee said in a statement that it anticipates the Furla watch line will have sales of 12 million
Euros, or $15 million at current exchange, by 2008.

Retail prices for the line, which is set to bow for fall, will range from $100 to $265.