Reuters berichtet, LVMH und Tiffany & Co einigten sich über die Akquisition.
LVMH zahlt US$135 pro Aktie in bar, was einem Kaufpreis von US$16,2 Milliarden entspricht.
Die Transaktion soll Mitte 2020 abgeschlossen sein.
Bereits 1997 erwarb LVMH die DFS Group (Duty Free Shops) und Sephora (Parfümerie).
Bei Diamanten kooperiert LVMH bereits mit De Beers.
Reuters reports, LVMH has reached a definitive agreement to buy US jewellery company Tiffany & Co.
LVMH offered $135 per share all-cash, bringing the purchase price to $16.2 billion.
The transaction will close in the middle of 2020.
In 1997 LVMH bought DFS Group (Duty Free Shops) and Sephora (fragrances and beauty).
In diamonds LVMH also cooperates with De Beers.
Staples, the retailer for office supply, announced a brand license.
The licensee, GRM, will offer records and cloud management under the staples brand.
You probably read it somewhere already, Swatch Group has terminated the brand license for watches from luxury retailer Tiffany’s.
According to a press release, Swatch will also sue Tiffany for damages.
This is an excellent example, why we check the soft facts, when arranging licenses. Do the company cultures match? How is the chemistry among the acting people?
In the internet age, many people forget, contracts are signed by people. Business is done amongst people. And if the people don’t get along or if expectations differ widely, the best brand licenses are doomed to fail.
And it is sad, when those failed partnerships end in law suits and bad publicity. Shouldn’t we leave that to so-called celebrities and their ugly divorces?