Oakley Brand License for Swimwear

Trimera Group has announced a licensing agreement with Oakley, Inc. to market and distribute its women’s swimwear globally.

The Oakley branded line will include both lifestyle and performance swimwear, as well as swim-related apparel and accessories, cover-ups, bags and hats.

Distribution will be through Oakley O Stores, Oakley Vault Stores and Oakley’s website, as well as specialty stores and department stores globally.

Launch at wholesale will be at Miami Swim Show, and in store in November 2012.